Survival in Network Marketing: What is the Staying Power You Need?


You and countless others know the survival rate in network marketing is pretty dismal. Most people initially get excited about an opportunity, join, and then reality strikes! All of the hard work seems to go nowhere, everybody says “no”, family and friends are all convinced the business opportunity is a scam and pyramid scheme, etc. Is it any wonder that people quit? However, there is one simple thing that you can do to help yourself through those downtimes and prevent your from ending up in the ranks of the quitters. Let’s discover what the one thing is. It’s easy to do, but few people take the time to do it!

You must take some time and create a powerful “why”. This is the staying power that is the true secret to survival in network marketing. Most of us, including you, have problems and situations that need to be solved. IF you truly want your life to be changed and problems solved for the good, you have to figure out why you want to be in network marketing. This “why” will sustain you through criticism, negativity, lack of support from others, being told “no”, etc. Before you even choose a network marketing business, opportunity, you really have to come up with a powerful “why” with staying power.

You might be thinking how to come up with a “why” that has this mystical staying power. Keep in mind that your why isn’t all about the money. It has to be much deeper than that. Usually, it is something you want or want to get away from. Here are some questions that can get those creative thinking juices flowing:

  • What gets you really excited?
  • How many hours a week do you want to work?
  • What do you love and hate about your job?
  • Other than money, what are you looking for?
  • If you had the time to do anything you wanted, what would it be?
  • What problem scares you to death that money can solve?
  • What does your family mean to you?
  • What do you want to accomplish in your lifetime?
  • What would it mean to help others and change lives?
  • What would you really like to give the people who love you the most?
  • What do you want for your own personal growth?

Pretty thought provoking questions aren’t they? I encourage you to spend some quiet time creating your “why” that has great staying power. Then, write down the three biggest reasons you have to be successful. Keep doing this until you finally have an “a-ha” moment and realize this is “why” you choose to become involved in network marketing. This is the “why” you can survive in this business when other’s drop out like flies..

Network marketing can be challenging. Everyone has periods of discouragement and thoughts of quitting at times. However, if you take the time to create a powerful why that has “staying power”, you can survive in network marketing.



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